My name is Ryan Lybeck I’m a multidisciplinary designer and brand manager who pushes creative boundaries to leave a lasting impact.
As a graduate of Western Washington University with a BFA in Graphic Design, my journey in art and design has been a lifelong passion. From my early days spent sketching and creating, I honed my skills in both digital and print formats. This passion led me into environmental and experiential design, where I was able to hone the craft for over a decade. Experiential design, for me, is about using design to narrate stories and convey information through physical spaces, creating immersive environments that resonate with people. Everywhere we go and everything we see is originated by an idea brought to life through design.
In 2021, I embarked on a new chapter at Realogics Sotheby’s International Realty, transitioning from nearly a decade as an environmental designer into a brand manger role. This shift has allowed me to channel my creativity into crafting impactful visual concepts and overseeing their precise execution. Leading a dynamic team, I've had the privilege of guiding our strategic marketing efforts to success, ensuring that every project reflects our brand's vision and values.
Elevating brands through visually stunning designs and effective strategy.
Proficiencies
Technical Skills
Adobe Creative Cloud (Illustrator, Photoshop, InDesign, Express)
Figma
Microsoft 365 (Excel, PowerPoint)
Project Management Tools (Workamajig, Trello, Harvest)
Production Design
RFP Documentation
SEO and Analytics
SketchUp
Social Media Management
Squarespace
Hard Skills
Digital & Print Design
Environmental Design
Graphic Design
Identity & Brand Development
Marketing & Advertising
Multidisciplinary Design
Photography & Editing
Typography & Color Theory
UX/UI Design
Visual Communication
Soft Skills
Adaptability
Communication Skills
Creative Direction
Critical Thinking
Cross-Functional Collaboration
Department Budgeting
Department Process & Procedures
Detail Oriented
Enthusiasm & Passion
Leadership & Team Management
OKR Development
Performance Analysis & Improvement
Strategic Thinking
Time Management
Experience
Realogics Sotheby’s International Realty (Seattle, WA)
Brand Manager // 2021 - Present
As Brand Manager at Realogics Sotheby’s International Realty, I lead a dynamic role, leveraging strategic thinking, departmental leadership, and creative prowess to ensure our tools and campaigns effectively support real estate brokers. Collaborating closely with department and company leaders, my team and I drive innovation and create compelling brand content, overseeing tasks from strategic initiatives to brand development. Our mandate is clear: elevate the brand, uphold design excellence, and set industry benchmarks through a diverse portfolio of initiatives spanning market reporting, digital media, campaign orchestration, and beyond.
MN Custom Homes (Bellevue, WA)
Marketing & Design (Freelance) // 2018 - 2024
Since 2018, I've had the privilege of contributing to the success of MN Custom Homes, a distinguished property developer on the Eastside. Initially referred by a colleague, I serve as the Lead Designer, working closely with the VP of Marketing to execute comprehensive brand strategies. My role involves overseeing marketing campaign execution, brand development, page layouts, magazine ads, production design, and digital ads. I am committed to consistently upholding a distinctive aesthetic that aligns seamlessly with the luxury positioning of MN Custom Homes in the coveted enclaves of the Eastside.
Messenger Corporation (Seattle, WA)
Senior Environmental Designer / 2018 - 2021
In my role as a senior environmental graphic designer at Messenger, I specialized in crafting interior wayfinding signage, architectural signage, electric signs, and graphics. I also contributed to brand development, RFP documentation, and provide marketing support. My portfolio included collaborations with clients such as Whole Foods Market, Metropolitan Market, Tutta Bella, Hulu, Microsoft, SSP America, Centerplate, Burgess Interior Architecture, and JPC Architects.
Tube Art Group (Bellevue, WA)
Environmental Designer / 2012 - 2018
At Tube Art Group (TAG), a premier sign fabrication firm in Bellevue, I served as an Environmental Graphic Designer for five years. My focus encompassed interior wayfinding signage, architectural design, electric signs, and more. While primarily contributing to the custom design department, I engaged in special projects and supported interior wayfinding and national accounts such as Starbucks, WA Fed, and Homestreet Bank. My role demanded meeting stringent deadlines, collaborating with sales teams and project managers, and innovating practical fabrication methods for quality products. Additionally, I played a key role in various marketing deliverables, including bid documentation, sales materials, social media assets, and print materials.
LET’S CONNECT
Have a vision that needs a creative touch? I’d love to help you bring it to life! Please feel free to reach out by email, phone, or the form below.